What it's like to live in Willmar

Willmar is a small city in Minnesota with rent below the national average, home prices that remain within reach, commutes that run shorter than most cities, and schools with smaller class sizes than the national average. Those factors carry real weight for anyone weighing where to move next.

The tradeoffs are worth naming plainly. Willmar deals with household incomes below the national average, cold, harsh winters, snowy winters, and fewer dining and entertainment options than a bigger city.

The good

  • Rent below the national average
  • Affordable home prices
  • Short commutes
  • Low student-teacher ratio

The not so good

  • Below-average household incomes
  • Cold, harsh winters
  • Snowy winters — 46" per year
  • Smaller place — fewer dining and entertainment options
  • Car-dependent — few commuters use transit

How Willmar compares

Median household income

Willmar$62,280
Minnesota avg$89,062
US$80,734

Median rent (per month)

Willmar$910
Minnesota avg$1,280
US$1,413

Median home value

Willmar$198,400
Minnesota avg$329,300
US$332,700

What it takes to move to Willmar

Based on Willmar's median rent, home value and household income

To rent

$1,820

up front: first month plus a typical one-month deposit

  • Income to keep rent under 30%: $36,400 a year
  • 42% of Willmar renters spend 30% or more of their income on rent

To buy

$39,680

a 20% down payment on the median home

  • With 10% down: $19,840
  • Homes cost 3.2× the typical local household income (US: 4.1×)

Moving costs, closing costs and taxes not included.

The details

Cost of living▼ 36% below US

$910/mo median rent

Rent here is genuinely low, with median rent around $910 a month. Factoring in local incomes, the value gets even better. Money stretches further here than in most of the country. Home prices here are genuinely accessible, with a median around $198,400. That kind of affordability is rare in today's market.

Median home value $198,400 · 42% of renters cost-burdened

Job market

4.2% county unemployment

Unemployment in Kandiyohi County is 4.2%, close to the national average of 4.3%. That's the county-wide rate; BLS doesn't measure a place this size on its own.

Kandiyohi County (county-wide)

SafetyNear US average

339 violent crimes per 100k

Crime runs about typical for a city this size. Some neighborhoods are safer than others, and one overall rate doesn't tell the whole story, so a neighborhood-level look matters more than the headline stat.

Property crime 1181/100k · Willmar Police Department · 2025 data

Getting around▼ 52% below US

13 min average commute

Commutes run short here, averaging 12.6 minutes. That's an underrated perk of living in a smaller or well-planned city, where time isn't lost sitting in traffic. 9 in 10 workers drive to work; 8% work from home.

How workers get to work

Drive alone
79%
Carpool
9.4%
Work from home
8.2%
Other
2.3%
Public transit
0.9%
Walk
0.4%

Climate

Summers are comfortable, with highs around 80°F, and winters are cold and harsh, with lows dropping to 6°F.

Average month

High °FLow °FPrecip (in)
-10°10°30°50°70°90°5"Jan: 0.68" precipitationFeb: 0.67" precipitationMar: 1.39" precipitationApr: 2.63" precipitationMay: 3.33" precipitationJun: 4.79" precipitationJul: 3.99" precipitationAug: 3.89" precipitationSep: 2.64" precipitationOct: 2.40" precipitationNov: 1.42" precipitationDec: 0.84" precipitation3°JJan: high 21°F, low 3°FFFeb: high 26°F, low 6°FMMar: high 38°F, low 20°FAApr: high 54°F, low 34°FMMay: high 68°F, low 47°FJJun: high 78°F, low 58°F82°JJul: high 82°F, low 62°FAAug: high 79°F, low 59°FSSep: high 72°F, low 50°FOOct: high 57°F, low 37°FNNov: high 40°F, low 24°FDDec: high 26°F, low 10°F

30-year averages, 1991–2020

Healthcare

2 hospitals

There are 2 Medicare-certified hospitals inside city limits. They average 3.0 out of 5 on Medicare's star rating.

Medicare-certified hospitals

Education & workforce▼ 30% below US

25% bachelor's degree or higher

College degree attainment runs below average at 25%. That tends to reflect a more trade and working-class economy, which can be great or limiting depending on the industry.

Schools

14 public schools inside the boundary

There are 14 public schools inside the boundary and 1 private school. The student-to-teacher ratio is 14:1, well below the national average of 16:1. Smaller class sizes are generally a positive sign for a district.

Parks & recreation

The nearest national park or historic site is Mississippi National River & Recreation Area (96 miles away). There are 2 national parks and sites within a day's drive.

Bottom line

Willmar's strongest points are rent below the national average and home prices that remain within reach; the main tradeoffs are household incomes below the national average and cold, harsh winters. A year of median rent ($910/mo) equals 18% of the median household income here, less than the 21% typical nationwide. It tends to suit people watching their budget and people who want short commutes. It may be a harder fit for anyone who doesn't drive and anyone who dislikes long, cold winters.

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