About

Life in Denison

The median home price hovers around $181,000 and median rent sits at $1,309 per month, making it accessible compared to larger Texas metros, though job diversity is somewhat limited—healthcare, food processing, and education dominate the employment landscape. The unemployment rate is solid at 4.3%, and your commute will likely be short at under 19 minutes on average. What you're getting into is a community with real roots: Denison High School plays in one of Texas's longest-running football rivalries, and there's genuine small-town character, including preserved historic homes and Grayson College's wine program that reflects the area's agricultural past.

Denison at a Glance

Population, income, housing and more

Median Age

40.4 yrs

Poverty Rate

15.0%

Foreign-Born

6.3%

Broadband Internet

88.6%

of households

Population Growth

+9.6%

recent change · Census Bureau

Median household income

Denison$67,365
Texas avg$78,476
US$80,734

Demographics6.3% foreign-born, most often from Mexico

Who lives in Denison: race and ethnicity, ages, households, languages and countries of origin

In Denison, the largest foreign-born group is from Mexico (70.5%), and 9.4% of residents speak Spanish at home.

Under 18

25.1%

of residents

65 and Older

20.1%

of residents

Households with Kids

32.3%

anyone under 18

Living Alone

28.8%

of households

Married Couples

39.6%

of households

Avg Household Size

2.43

people

Race & Ethnicity

White66.5%
Hispanic or Latino16.2%
Two or more races8.7%
Black6.8%
Asian1.2%
American Indian & Alaska Native0.5%

Hispanic or Latino of any race; other groups are non-Hispanic

Top countries of origin (foreign-born)

Mexico70.5%
Indonesia5.4%
El Salvador4.1%
India3.5%
England3.3%
Germany3.1%
Philippines1.7%
Brazil1.3%
Taiwan1.2%
Bulgaria0.9%

Languages Spoken at Home

English only88.9%
Spanish9.4%
Other Indo-European0.9%
Other Asian/Pacific0.4%
Russian/Slavic0.1%
Tagalog/Filipino0.1%
German/Germanic0.1%
Other0.1%

Cost of Livingrent 7% below TX average

Rent, home values, and income in Denison

In Denison, rent runs 7% below the TX average, and home values are 36% below the TX average.

Median rent (per month)

Denison$1,309
Texas avg$1,403
US$1,413

Median home value

Denison$180,900
Texas avg$283,800
US$332,700

Rent Burdened

47.1%

spending 30%+ of income on rent

Severely Rent Burdened

23.8%

spending 50%+

Cost of Living Index

93.8

metro area (BEA) · US avg = 100

Median Property Tax

$2,396

per year, owner-occupied homes

Homeowners

58.6%

of occupied homes are owned

Typical Home Built

1967

median year built

Vacant Homes

8.9%

of housing units

Home Value Trend

$212,797
$247,194
$218,219
202120222023202420252026

Latest: $218,219 (September 2026)

Jobs & Economyunemployment about average for TX

Unemployment in Denison

Unemployment in Denison is close to the TX average.

Unemployment rate

Denison4.3%
Texas avg4.2%
US4.3%

City-level rate · BLS annual average

Unemployment Rate — 10 Year Trend

4.3%
4%
3.7%
3.6%
6.9%
5.4%
4.2%
4.3%
4.7%
4.3%
2016201720182019202020212022202320242025

City-level (BLS) · Annual averages

What Denison Residents Do for Work · share of employed residents by industry

Education & health care20.1%
Manufacturing13.1%
Arts, hospitality & food service13.1%
Retail12.8%
Professional & business services9.7%
Construction8.4%
Finance & real estate6.7%
Other services5.1%

City residents, wherever they work

Commute19.4 min avg

How Denison residents get to work, and the nearest airports

In Denison, most residents drive alone to work (76%), and 80% get there in under 30 minutes.

How People Get to Work

Drive alone76.4%
Carpool11.7%
Public transit0.3%
Walk0.6%
Work from home9.7%
Other1.2%

Commute Time Distribution

Under 15 min41.5%
15–29 min38.8%
30–44 min9.8%
45–59 min5.7%
60+ min4.3%

Nearest airports · with airline service

  • Dallas Love Field (DAL)

    Medium hub8.2M passengers boarded in 2025

    65 mi
  • Dallas Fort Worth International Airport (DFW)

    Major hub41.3M passengers boarded in 2025

    66 mi

Straight-line distance. Size is the FAA’s hub category, based on passenger traffic: regional airports may have only a few flights a day.

Safetyviolent crime 31% below national average

Crime rates for 2025

Violent crime in Denison runs 31% below the national average.

Violent Crime Rate

226.3

per 100,000 residents

Below average (329 national, 2025)

Property Crime Rate

745.8

per 100,000 residents

Below average (1,552 national, 2025)

Denison Police Department

Natural DisastersHail most common — 29 events in 2025

Natural hazard risk, storms and earthquakes

FEMA National Risk Index

Relatively Low

80.3 / 100

Compares expected losses from natural hazards, social vulnerability and community resilience against every US county (higher = more risk).

Ice storm · HighTornado · HighCold wave · ModerateHail · ModerateHeat wave · Moderate

Grayson County, county-wide · FEMA NRI December 2025

In Grayson County, which includes Denison, the most common type is hail, with 29 recorded events in 2025.

Most common events:

HailThunderstorm WindHeatDroughtFlash Flood

Storm events by year

YearEventsTop TypeProperty Damage
202529Hail$1.0M
202437Hail$452,000
202333Hail$586,000
202228Drought$117,000
202117Hail$4.2M
202013Thunderstorm Wind$157,500
201924Hail$247,200
20189Hail$35,000

Property damage is the National Weather Service's estimate filed with each event. “None reported” means the events were logged with $0 damage; “Not estimated” means no estimate was filed. Storms covering several counties aren't counted here, since NOAA doesn't split their damage by county.

14 earthquakes of magnitude 2.5+ within 100 miles in the past year

Grayson County, county-wide

Air Quality40 median AQI — Good

Days by air quality category (2025)

Air quality in Collin County, TX (the nearest EPA-monitored county, about 40 miles from Denison) is typically good — 272 good-air days per year.

Median AQI

40

Good Days

272

per year

Moderate Days

64

per year

Unhealthy Days

3

per year

Nearest EPA monitor county: Collin County, TX (40 mi away)

Climate91°F summers, 36°F winters

30-year climate averages (1991–2020) — monthly temperatures and precipitation

Denison has hot summers (avg high 91°F) and mild winters (avg low 36°F).

Spring (Mar–May)

73°/53°F

avg high / low

Summer (Jun–Aug)

91°/72°F

avg high / low

Fall (Sep–Nov)

75°/55°F

avg high / low

Winter (Dec–Feb)

55°/36°F

avg high / low

Annual Precipitation

45.1"

Annual Snowfall

1.9"

Hot Days/Year

73

days above 90°F

Freeze Days/Year

43

days below 32°F

Rainy Days/Year

79

Average month

High °FLow °FPrecip (in)
20°40°60°80°100°6"Jan: 2.52" precipitationFeb: 2.76" precipitationMar: 3.96" precipitationApr: 3.87" precipitationMay: 5.54" precipitationJun: 4.54" precipitationJul: 2.90" precipitationAug: 2.88" precipitationSep: 3.43" precipitationOct: 4.77" precipitationNov: 3.50" precipitationDec: 3.62" precipitation34°JJan: high 53°F, low 34°FFFeb: high 57°F, low 37°FMMar: high 65°F, low 45°FAApr: high 73°F, low 53°FMMay: high 80°F, low 62°FJJun: high 88°F, low 70°FJJul: high 93°F, low 74°F93°AAug: high 93°F, low 73°FSSep: high 85°F, low 66°FOOct: high 75°F, low 55°FNNov: high 63°F, low 44°FDDec: high 54°F, low 36°F
Show month-by-month table ↓
MonthHighLowPrecip
Jan53°F34°F2.52"
Feb57°F37°F2.76"
Mar65°F45°F3.96"
Apr73°F53°F3.87"
May80°F62°F5.54"
Jun88°F70°F4.54"
Jul93°F74°F2.90"
Aug93°F73°F2.88"
Sep85°F66°F3.43"
Oct75°F55°F4.77"
Nov63°F44°F3.50"
Dec54°F36°F3.62"

Healthcare1 hospital, avg 4.0/5

Hospitals, ratings, and health insurance in Denison

Denison has 1 hospital, averaging 4.0 out of 5 on CMS's quality rating — above-average care.

Hospitals

1

within city limits

Uninsured

14.9%

of residents

Avg Hospital Rating

4.0 / 5

Texoma Medical Center

Acute Care Hospitals · ER available

Nearby hospitals · within 15 miles

Baylor Scott and White Surgical Hospital at Sherma

Acute Care Hospitals · ER available · 6.4 mi away · Sherman

Carrus Behavioral Hospital

Psychiatric · 7.3 mi away · Sherman

Not rated

Wilson N Jones Regional Medical Center

Acute Care Hospitals · ER available · 9.2 mi away · Sherman

Adult Health · vs. the typical US place

Obesity35.6%US 36.8%
Diabetes14.2%US 12.6%
High blood pressure39.1%US 37.1%
Current smoking16.7%US 15.0%
No leisure-time physical activity30.6%US 26.6%
Depression25.1%US 23.0%
Asthma11.0%US 10.7%
Routine checkup in past year75.8%US 78.2%

Share of adults. Modeled estimates, not counted cases. “US” = the typical US place.

Medicare-certified hospitals only. Doesn’t include clinics, urgent care, or freestanding ERs.

Education13.6:1 student/teacher ratio

Schools and degree attainment in Denison

Denison's student/teacher ratio is 13.6:1 (lower than the national average of 16:1), and 18.7% of adults 25+ hold a bachelor's degree or higher.

Public Schools

12

within city limits

Private Schools

0

within city limits

College Degree Rate

18.7%

adults 25+ with bachelor's or higher

Student/Teacher Ratio

13.6:1

National avg 16:1

Schools located within city limits (2023) — school-level metrics change slowly year to year

Colleges Near Denison (within 15 miles)

Austin College

8.4 mi away

Private nonprofit · 4-year · 1,165 students · in-state tuition $50,014 · 71% graduate · median earnings $62,064 (10 yrs after entry)

Degree-granting colleges with 100+ students, placed by campus location (main campuses only — branch campuses are reported under their parent school)

Parks & Recreationclosest: Chickasaw National Recreation Area, 54 mi

Nearby national parks, recreation areas and public libraries for Denison

Denison has 1 nearby national park or recreation area, closest being Chickasaw National Recreation Area (54 mi away).

Nearby National Parks & Recreation Areas

Chickasaw National Recreation Area

National Recreation Area

54 mi away

Public Libraries in Denison

Denison Public Library

300 W Gandy St, Denison

Central library~46 hrs/week

Cities Near Denison

The closest cities within 60 miles

Planning a move to Denison?

Read our full moving guide — what it's really like to live here.

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Denison FAQ

Is Denison, Texas affordable?⌄

Denison's median rent is $1,309/month, which is close to the national average. The median household income is $67,365/year. Median home value is $180,900.

Is Denison, Texas safe?⌄

Denison's violent crime rate was 226 per 100,000 residents in 2025, which is below the national average of 329/100k that year. Property crime rate is 746 per 100,000. As with any city, crime rates vary by neighborhood.

What is the job market like in Denison, Texas?⌄

Denison has an unemployment rate of 4.3%, which is close to the national average of 4.3%.

What is the cost of living in Denison, Texas?⌄

The cost of living in Denison is primarily driven by housing. Median rent is $1,309/month and median household income is $67,365/year. The median home value is $180,900. About 47% of renters spend more than 30% of their income on housing.

How is the commute in Denison, Texas?⌄

The average commute in Denison is 19 minutes, which is shorter than average compared to the national average of 26 minutes.

Data from the US Census Bureau, BLS, FBI, NOAA, EPA, Zillow Research and other public sources. Where our data comes from